Coffee crosses borders.
Itah began its activities in 2020 with a clear objective: bring Brazilian coffee to the world. At that moment, the focus was on the product, the market, and exports. Making coffee cross borders.
Six years later, Itah is consolidating itself in a role in global level from never just being an exporter and only doing trade. It has always been a path of opportunities for increasingly fair returns for all involved, such as producers and roasters.
Itah functions like a compass that points the way For producers who need someone to rely on. For roasters seeking quality, consistency, and traceability from the origin, and who could trust a brand that meets all EUDR standards and ESG commitments for a more sustainable, diverse, and inclusive world.
This path has a name and a face. Roberta Armentano, with over 30 years of experience in coffee, decided in 2020 to make a rare move: to leave what we call the “comfort zone” to Build a brand with a feminine soul. Founded Itah not only as a company, but as an extension of what it believes in: true relationships, responsible processes, and long-term vision.
In other words, Itah is the best way for Brazilian coffees to reach further without losing their history and essence.
Manifesto
We don't want to be just a coffee exporter.
We want to continue being the best path for producers and roasters for their coffee.
A path made of listening, responsibility, knowledge, and courage.
A path that respects the origin and understands the destination.
A path walked together, never alone.
The Nova Itaj gains a new identity, but without forgetting its origin. Much less without disregarding its destiny.
Discover for yourself why the world trusts a Brazilian, female-led brand, with Over 30 years of experience.
path to
your coffee.